Harsh Kapadia represents the fourth generation of Kapadia family. His love for education and passion for technology drives him to bring technology into contemporary teaching and learning practices at HB Kapadia group of schools that would help the students to make apt career choices.
HB Kapadia Group of Schools
Launching a preschool
9 Kids pre-school was intentionally designed with innovation and impressive infrastructure. The caveat was, how to take the school to parents and generate interest and bring footfalls.
The quintessential factors in education marketing are word of mouth and create visibility of what’s taught. We used digital marketing and innovative formats to create impact.
For the first time in India, a Virtual Reality video was made for any school to take the learning experience to parents directly. We also conducted an event and set up 3 interactive stalls for the parents to engage and experience it.
Everyday activities at school were captured and posted on social media regularly which not only created engagement with the existing set of parents but helped in generating referrals for the admissions.
Creative Content. Higher Click Through Rates
Emailers - Topical creatives